MMG is a collection of hyper-local media brands fueled by engaging content across our digital, video, print, & event properties.
Who is Our Audience?
• Female = 60%
• Male = 40%
• Bachelors Degree or more = 78%
• Average Household income = 180,000+
• Average Home cost = $2 million+
*For Market-Specific demographics, please ask!
Top 5 Interests of Our Audience (Based on Search Information):
Travel
Financial Services
Real Estate
Health and Beauty Self-Improvement
Dining/Entertainment
Mirror Media Group (MMG)
is a collection of Westside Media outlets:
- Started in 1999
- Print Distribution: Weekly
- Website: https://smmirror.com
- Social Media/Video Channel: @smmirror
- Circulation: 8,000
- Started in 1990
- Print Distribution: Monthly
- Website: https://brentwoodnewsla.com
- Social Media/Video Channel: @brentwoodnewsla
- Circulation: 6,000
- Started in 2015
- Print Distribution: Monthly
- Website: https://thepridela.com
- Social Media/Video Channel: @thepridela
- Circulation: 15,000
- Started in 1995
- Print Distribution: Monthly
- Website:
https://centurycity-westwoodnews.com - Social Media/Video Channel: @centurycitynews
- Circulation: 5,000
- Started in 2014
- Print Distribution: Monthly
- Website: https://palisadesnews.com
- Social Media/Video Channel: @palisadesnews
- Circulation: 5,000
- Started in 1999
- Print Distribution: Monthly
- Website: https://westsidetoday.com
- Social Media/Video Channel: @westsidetoday
- Circulation: 7,500
- Started in 2000
- Print Distribution: Monthly
- Website: https://yovenice.com
- Social Media/Video Channel: @yovenice
- Circulation: 5,000
Why Work With Mirror Media Group
Our Audience Are Your Customers
As West LA’s only local media company – we have the Hundreds of Thousands of locals in our audience – those who are most likely to do business with you!
Ability to BOTH Advertise and Provide Local Communication Services for your Business Under
One Roof!
When you work with MMG you have access to both our Advertising and Video and Editorial Department.
Massive Exposure While Being Budget Friendly
MMG has unique and proprietary campaigns that allow your business to maximize your budget and because we have multiple avenues for your ads/promotional content to go, we can reach more people locally for less than our competition!
Our Audience Grows Constantly
Benefitting Your Marketing/PR Investment
Every month MMG adds new email subscribers, video viewers, etc; Each new audience member is a new customer for you!
Supporting the Community
While our job is to connect your business to residents in West LA – we do this by
being the #1 source of local news and information to the Westside – a much needed
service made possible by you!
How Does Mirror Media Group
Work With Your Business?
Everything we use to reach our audience, we give to you!
Email Blasts
Video Ads
Web Ads
Print Ads
Video Features
Featured Articles
Advertising FAQ
General FAQ
We place your ad in a mix of videos, websites, publications and e-blasts (whatever assets are in your campaign) - which reach hundreds of thousands of people weekly in the West LA area - your business gets a share of that audience!
Each of our outlets covers exclusively the community it represents - so the people that live in these areas are who are demographic is. Also, depending on what medium you are using, the demographic can change - for example if its PRINT - the demographic is older / if VIDEO - the demographic tends to lean younger.
Video FAQ
Video ads are placed in content that is of interest to the
general audience - rather that is a news report, a video
about a local hike, a video feature at the Farmers Market,
etc - each video is picking up thousands of views from the local area and those viewers see your ad. Your business is the EXCLUSIVE ad on the video!
Video ads are distributed 3 different ways:
1. Website
2. Email newsletter
3. Social media - which is geo targeted to ensure the
video is only being played in the selected market
Video ads are proactively boosted (depending on their
timeliness) for at minimum 10 days and up to 30 days. This is where roughly 85% of their views will come from. MMG does NOT take off any content.
Web Ad FAQ
Our company has 7 different local websites in our
network. Your ad will be uploaded into our server that
will serve your ad out thousands of times a day on the
different sits selected in your campaign. Your ads will pop up on desktops, cellphones and tablets and when people click on your ad - they will be directed to your site or landing page of your choice (a page to sell tickets, direct link to product, sign up sheet, etc;).
Email FAQ
This is an ad on our bi-weekly/breaking news emails that go out to an email list of people who have signed up to get our newsletters!. The number of emails on each list are below:
Brentwood News - approx. 4,870
Century City/Westwood News - approx. 4,654
Santa Monica Mirror - approx. 9,850
Palisades News - approx. - 5,135
Westside Today (Culver City/West LA) - approx. 4,162
Yo Venice - 5,304
The Pride LA (LGBT) - 6,342
Our average open rate across all email lists is 28%
(18% above industry standard).
Our average click rate across all email lists is 9%
(6% above industry standard).
Print Ads FAQ
Santa Monica Mirror is weekly - 8,000 circulation
The Pride LA (LGBT+) is bi monthly - 20,000 circulation
Palisades News is Monthly - 4,000 circulation
Yo! Venice is Monthly - 5,000 circulation
Century City/Westwood News is Monthly - 4,000 circulation
Brentwood News is monthly - 5,000 circulation
All publications publish on Fridays.
We have several news boxes as well wire racks and business drops that we utilize in high traffic areas, places where community members gather, etc;
Mirror Media Group Contact Info
310.310.2637 ex. 101
Let's Work Together
Contact us to start today!
Enter your name and email address below and get started right away:
© 2020 Mirror Media Group
info@mirrormediagroupla.com
10680 W. Pico Blvd. Ste. 325, Los Angeles, Ca. 90064